Print Guide

QR Code Print Size Guide

The right QR code size depends on one thing: how far away will the scanner be? This guide gives you exact minimum dimensions for every print surface.

Quick Rule of Thumb

QR code width = scan distance ÷ 10. Example: scanning from 30 cm → minimum 3 cm wide.

Recommended Size by Print Surface and Scan Distance

SurfaceScan DistanceMinimum SizeRecommendedFormat
Business Card15–20 cm2 × 2 cm2.5 × 2.5 cmPNG or SVG
Flyer / Leaflet20–30 cm3 × 3 cm4 × 4 cmPNG or SVG
A4 Poster30–60 cm5 × 5 cm7 × 7 cmSVG recommended
A2 / A1 Poster1–2 m8 × 8 cm10 × 10 cmSVG required
Window / Banner1–3 m10 × 10 cm15 × 15 cmSVG required
Billboard3–10 m20 × 20 cm30 × 30 cmSVG required

Sizes are for QR codes with standard black-on-white contrast at error correction level Q or H. Reduce minimum sizes by 20% only in ideal lighting conditions.

DPI and Format Requirements

PNG

PNG for Small Print

Use PNG at 300 DPI minimum for business cards, flyers, and small posters. Export at 10× your target print size in pixels (e.g. 3 cm at 300 DPI = 354 px).

SVG

SVG for Everything Larger

SVG is a vector format — it scales to any size without quality loss. Use SVG for all A2+ posters, banners, and billboards. QR Master exports SVG directly from the generator.

ECL

Error Correction Level

Use Level Q (25% recovery) or Level H (30% recovery) for print — especially if you add a logo. Higher error correction means more modules and a slightly larger minimum size.

Print QR Code Checklist

  • QR code is at least the minimum size for the intended scan distance
  • High contrast between QR modules and background (black on white preferred)
  • Quiet zone (white border) of at least 4 module widths on all sides
  • Exported as SVG for large format, PNG at 300+ DPI for small format
  • Scanned from target distance before sending to print
  • Error correction set to Q or H if a logo is embedded
  • Dynamic QR code used if the destination URL might change

Frequently Asked Questions

What is the minimum size for a QR code to be scannable?
The absolute minimum is 2 × 2 cm for scanning at very close range (business cards, held 15 cm away). For most materials, use at least 3 × 3 cm. The general rule: minimum width = scan distance ÷ 10.
What DPI should I use for printing a QR code?
Use 300 DPI minimum for all print. For large format (posters, banners, billboards), always use SVG — it is vector-based and scales to any size without quality loss.
How big should a QR code be on a poster?
For an A2 poster viewed at 1–2 metres, use at least 8 × 8 cm. For A1 posters viewed from further away, 10 × 10 cm is recommended.
How big should a QR code be on a business card?
On a standard business card (85 × 55 mm), a 2 × 2 cm to 2.5 × 2.5 cm QR code works reliably when scanned at normal reading distance.
Does adding a logo affect QR code scannability?
Only if the logo covers more than ~30% of the QR area. Use error correction level Q or H when adding logos. Always test scan before printing at scale.